Define "agenda-setting."

"Agenda-setting" refers to the process through which certain issues are prioritized and brought to the forefront of public discussion and attention. It involves deciding which topics are worth discussing and which are not, thus shaping what the public considers important at a given time.

In the context of policy and advocacy, agenda-setting is crucial as it influences both public perception and the political landscape. Media outlets, interest groups, and policymakers play significant roles in this process, highlighting particular issues while potentially sidelining others. By focusing on certain topics, they guide public discourse and can mobilize public opinion and action around those issues.

This concept is an essential aspect of public relations and communication strategies, as well as policy formation, since the agendas that dominate public attention often dictate the direction of legislative and policy initiatives.